The initial report noted that both men, despite being showrunners, will still report directly to Vince McMahon, who maintains final say. According to WWE, Heyman and Bischoff will "oversee the creative development" of their respective shows. Bischoff, who is the executive director of Smackdown, will also work directly with executives from Fox when Smackdown moves there from United States of America in the fall.
The move also allows WWE to further establish two distinct brands on Raw and SmackDown, ones that are immediately recognizable for their storytelling, wrestling, and ability to captivate on a weekly basis. Heyman, Bischoff and McMahon were unavailable for comment at time of publishing.
Jared Kushner in Bahrain: Peace Plan 'Opportunity of the Century'
We want money and we want projects, the situation is miserable but it doesn't mean that we should concede our rights. But the political details of the plan, which has been nearly two years in the making, remain a secret.
Current WWEfans know Paul Heyman as the slick-talking advocate for Brock Lesnar, but from 1993-2001 he served as the President of Extreme Championship Wrestling (ECW).
With the wildcard rule in effect since early May after the Superstar Shakeup took place in April, talent assigned to Raw and Smackdown have frequently been appearing on both shows with many storylines from Raw spilling into Smackdown.
Bischoff and Heyman, of course, both ran wrestling companies - WCW and ECW - in the 1990's, and it's never truly astonishing when WWE harkens back to pro wrestling's past. WWE has reportedly been working on bringing Heyman into the creative fold for quite some time now, while the decision to reach out to Bischoff came much more recently. Paul Heyman now appears on a regular basis on WWE programming as the manager/advocate for superstar Brock Lesnar. Under Bischoff, who was with WCW from 1991 through 1999 and a brief return in 2000, WCW entered prime-time TV on TBS and TNT with WCW Monday Nitro and Thunder.